Happy Bastille Day
For the French, 14 July, better known as Bastille Day marks the beginning of the republic and the end of tyrannical rule.
The French Embassy and the French Chamber of Commerce in Beijing approached Pinyin Studio to design promotional materials for La Fête Nationale. Pinyin Studio designed the posters, brochures and invitation letters for the event. Utilizing national colors as well as French typography and design, the promotional campaign fostered an inviting and culturally festive feel.